The Back of the Potato Chip Bag: an Unscientific Register

Gobs of cash go into developing dapper chip bag fronts. And rightfully so: In the hyper-competitive snack food aisles, the front of the bag has to make a perfect visual pitch to earn the sale. If the front is Married…With… Continue Reading →

Chips from the past: Red Dot potato chips

Here’s our first post on extinct brands: Red Dot potato chips from Madison, Wisconsin. I went to school in Madison, and consider myself a student of Americana. And I never knew there was a national potato chip brand headquartered in… Continue Reading →

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